A gentle cleansing shampoo with cool violet pigments that neutralize unwanted brassy and yellow tones in blonde, silver, or lightened brunette hair.

• Vegan

• Cruelty Free

• UV Protection

• Keratin & Wig Safe

• Color Safe

• Sulfate Free

• Paraben Free

• Phthalate Free

• Gluten Free

• Soy Free

• Silicone Free

• Lilial Free

• Sodium-Chloride Free  

Key Ingredients:

MOROCCAN RHASSOUL CLAY - One of the most sought-after clays, Rhassoul clay is a ‘living clay’ from the Atlas Mountains of Morocco and is a natural mineral powder. Removes impurities without stripping natural oils in hair and scalp. Rhassoul is unique in that it behaves as both a cleanser and conditioner. It draws out toxins, buildup, and impurities but also leaves hair soft, smooth, and glossy.  

VIOLET EXTRACT - Because of their strong anti-oxidative properties, extracts from the violet flower also help impart protection against damage that causes discoloration. Furthermore, violet extract improves elasticity and makes hair stronger and healthier.